Lovelei
Brand and Creative identity 2023
In shaping Lovelei's visual identity, our collaborative team prioritized weaving a modern allure with a classic touch, all while staying true to our Scandinavian roots. Together, we captured the essence of understated elegance, blending tradition and contemporary aesthetics.
Creative Direction: Honer Akrawi Ph: Ninja Hanna: Hair / Make: Evelina Andersson Producer: Madeleine Wigren Model: Jana Plesnikova
![&OtherStories_1](https://freight.cargo.site/t/original/i/783ae0d1137c71d18e0e64169b9071413c4d95b5771055ea586166d4cf2355b6/1.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/298ff4a2dda0034d4138afff29559d83fd304a5766913de2be9739f419419215/3_4.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/436bd0509fb6a36da6801fe226d3fab49dd3f63a496df70017ee69a51ae4aab2/4_5.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/874d90dd947a66f430c73b04d9bb074de45f88337d61e75a44e801aebdb23969/6_7.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/1b30aa1a952d905c40dffaa4fb553e14d502d9769ef7ef538dcacbd9d3c821e0/9_10.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/b2e880d3dacf31128d6eb73caf996a21ad91048f524db21206407e7f7654080e/11_12.jpg)
& Other Stories
Summer Campaign II 2022
Art Direction: Honer Akrawi Ph: Olivia Frolich Stylist: Hanna Holmgren Hair / Make: Mette Schou Producer: Anna Sofia Skog / Hedvig Myhrman Production: TheLab-Copenhagen
![&OtherStories_1](https://freight.cargo.site/t/original/i/4d5466a4b937b1295c09c18a11038764566e3978661922c2b94b58959f5426ed/1_a.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/5819a69c06c1c4ecb44e5eae99b827aae18b3b900726300e987fbf136164a426/1_c.jpg
)
![&OtherStories_1](https://freight.cargo.site/t/original/i/c69228eb1559c6d2762e88fae59c86778267265c55f2b1ef682bc8035f42a745/1_b.jpg
)
![&OtherStories_1](https://freight.cargo.site/t/original/i/94be4c474c5f58d587df692b98eaa0f8e1add3b1e8c440f94c448f4b46bd2d1d/1_f.jpg
)
& Other Stories
Summer Campaign I 2022
Art Direction: Honer Akrawi Ph: Rasmus Weng Karlsen Stylist: Anna Tönrquist Make: Egon Crivillers Hair: Itzar Nzang Producer: Anna Sofia Skog Production: Alana Production
![&OtherStories_1](https://freight.cargo.site/t/original/i/a3754f5112699be6b4145d89096348408eb39a1a5041f90a18b3a5d9180d8f17/Screenshot-2022-06-01-at-22.09.07.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/834bc031be026379258eca52611bb53afc3d7457e5bf6753130c1a915fa5e771/Screenshot-2022-06-04-at-20.28.20.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/5314401a12f17b820c7fdefef0004eb2e8611c3913032ab332636a499be1e38c/Screenshot-2022-06-01-at-22.17.19.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/c5d493ce1c9211702f319d9cf1747194a62d573e1bc116df4ab990f0026862a8/Screenshot-2022-06-01-at-22.16.51.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/0692893825dad901dce3fb0a1d4b399ee55112abf390b87794b47b2825cae896/Screenshot-2022-06-04-at-20.39.41.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/a1350d07e0e5a1211ae490e881205e508342409d10c69feffbf727cf891822d7/Screenshot-2022-06-01-at-22.27.48.jpg)
& Other Stories
Spring Denim Campaign 2022
Art Direction: Honer Akrawi Ph: Ben Beagent DOP: Adrian Levander Stylist: Hanna Holmgren Make: Anya De Tobon Hair: Linda SHalabi Producer: Hevig Myhrman Casting: Kornelia Eklund Production: HelloProduction.
![&OtherStories_1](https://freight.cargo.site/t/original/i/7f37ab786e7649898d38e66f08aabf633608011f73601bcd24354e141b7662e1/Bold_Huges_1.001.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/868b1f6a3cad0d1fd7b6eba60d08bce04f7438aeef83443d65f8e7bc25e365fe/Bold_Huges_1.003.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/181be82f4537432556059e3bf97c185c0b7cd17035bbb18fe8b368def8567f44/Bold_Huges_1.004.jpg)
& Other Stories
Fringes 2022
Art Direction: Honer Akrawi Ph: Ben Beagent Stylist: Hanna Holmgren Make-up: Anya de Tabon Hair: Linda Shalabi Producer: Hedvig Myhrman Casting: Kornelia Eklund Production: HelloProduction
![&OtherStories_1](https://freight.cargo.site/t/original/i/2499fc19246c6c8018a71c6e05aa34834ce0d9764ced76df0131bf4047efa756/Fringes_1.001x2.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/73b48093ef8cc1ad71f216a7180cd30414c604e059dffcab41bdcbed5286a4fb/Fringes_2.jpg)
& Other Stories
Holiday Campaign 2021
Art Direction: Honer Akrawi Ph: Rasmus Weng Karlsen Stylist: Anna Törnquist Make: Anya De Tobon Hair Saina Chune Producer: Anna Sofia Skog and Hevig Myhrman Casting: Kornelia Eklund Set design : Arranging Things Production: HelloProduction.
![&OtherStories_1](https://freight.cargo.site/t/original/i/7439ea5eae5cb0399eb6ee8939a226e8c0d33eeb3ad3f8fb5739884e0ce50d81/Stories_1_Homepage.001_Test.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/ed04af8fce8596975f11ebd9a14de0922534c8bf7aac73a561abce120ee4d988/Stories_1_Homepage.002.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/615e711a70f0568f3bebbae227229cd30b81085cafa273fb24e11cb65745a23e/Stories_1_Homepage.004.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/87da34bbcc89d73b0e28b6c3007637c97a845054c6df382cc94566b3a94a32ef/Stories_1_Homepage.005.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/5047bb24e808d4cef5acf63dc6600391da95075eee981fc90c460b8d04875ca7/Stories_1_Homepage.006.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/dfc6f96d77e5d9b27f0e0372e5a889c1803e464aae0726066149511cd4d60227/Stories_1_Homepage.007.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/850b4d4a00efd5ce685b7f3123543caf667c4257dd9fda8c247669653f765982/Stories_1_Homepage.008.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/df78cc10747dbf927901ca54ee0bdd3715419b651c0cfe3c0488b34baaf79517/Stories_1_Homepage.009.jpg)
& Other Stories
E-com 2022
![&OtherStories_1](https://freight.cargo.site/t/original/i/4274d80390f9869f31e7af9b23fc1b729b4c1684c654b90d93d4742963a85ee6/1_A.png)
![&OtherStories_1](https://freight.cargo.site/t/original/i/5ec4e9fe2e346944249febe4268515cad14e190b8c3f2d8736acc7d76a1df4af/2_A.png)
![&OtherStories_1](https://freight.cargo.site/t/original/i/aa48af72f01e75556d5dd037fd48639a43da6dfdd5b7d8564659c77609c069a1/3_A.png)
![&OtherStories_1](https://freight.cargo.site/t/original/i/0654a0f31c16c833fa2696b1aa5509966ffe62b121b0d3edf1c09828e4806daa/5_A.png)
Bazza Alzouman SS/21
Art Direction and Photography
![&OtherStories_1](https://freight.cargo.site/t/original/i/8b92bdc515ae695c6358f11faab20402a5ea51deb1bf03f6615b6f787d1ca5bf/BazzaAlzouman_1_C.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/0894657c421495b2b78f347d0c526922f76b32e1899e42f9a7c32f607c063c33/BazzaAlzouman_1_f.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/4c76361944e90857f87051f3fc31fbf67c24e13826526f77695417e2f778e03f/BazzaAlzouman_1_d.jpg)
![&OtherStories_1](https://freight.cargo.site/t/original/i/947c480d2090ffcf41ff9cc8230020119178851f5e0a36d78446204c741eb52e/BazzaAlzouman_1_e.jpg)